Business Planning

Is business down? Are seasons short?
How can you grow and energize your business?

With 15 years experience in the hospitality and tourism industry, we know your business is a way of life and we understand the difficulties specific to the tourism industry. With an outside eye, we take a holistic and hands-on approach to evaluating your business. We work with you to assess your development potential through the evaluation of the complete guest experience.

Pacifico Consulting then provides personalized solutions, business development plans and marketing strategies. We link your business with trends in demand through individual strategies according to your target markets, your desired branding, positioning and communication.

• We evaluate your branding and image across medias.
• We measure the performance of your promotion channels, optimizing these channels and exploring new options.
• We evaluate your pricing strategy, your guests’ price-quality perception, your competitive analysis and your cost base to produce an optimal pricing strategy.
• We evaluate the on-site guest experience in a total quality perspective including service and esthetics compared with guest expectations.